Kenya’s tourism earnings hit a record Sh500 billion in 2025, signalling strong recovery and growth despite recent shocks, including Gen-Z protests and the Covid-19 pandemic.
Tourism industry players are facing scrutiny as the regulator rolls out mandatory threat-response training ahead of a national facility classification exercise that will formally grade hotels.
This bustling coastal town continues to grow. The progress and transformation of the once sleepy village to a must-visit area in the last decade is evident.
Kenya is seeing a surge in foreign capital, with a tourism boom helping drive investments to Sh258 billion as investors target East Africa’s key economic hub.
Communities in Kitui County are protecting rare bird species around Mutitu forest while promoting eco-tourism through organised birding and biodiversity counts.
MICE and open sky policy drive tourist numbers in Coast.